Coda Studios created this series of video for Markeco Trade New Product launch Marketing campaign to explain the product features go beyond inspiration, showcasing the uses of Markeco Product as a Solution for Limescale buildup's.
Design Systems
Coda Studios, entered into a dynamic collaboration with Markeco Trade, an innovative company dedicated to revolutionizing solutions for limescale buildup. Our joint endeavor aimed to develop a comprehensive motion graphics design system to effectively communicate the groundbreaking functionality of Markeco Trade's latest product.Our journey began with extensive research into the pervasive challenges posed by limescale accumulation in both domestic and industrial environments. Through in-depth analysis and consultation with industry experts, we gained valuable insights into the far-reaching implications of limescale buildup, ranging from diminished appliance efficiency to increased maintenance costs.
With a deep understanding of the problem space, we embarked on the conceptualization phase, where creativity and technical expertise intersected.
Drawing inspiration from Markeco Trade's innovative technology, we envisioned a narrative that would not only elucidate the intricacies of their solution but also evoke an emotional response from viewers. The goal was to craft a compelling story that would resonate with audiences, driving home the importance of Markeco Trade's breakthrough in tackling limescale-related challenges.
Storyboarding emerged as a pivotal stage in our design process, allowing us to meticulously map out the visual journey.
Behind The Frames